The National Football Museum was celebrating today as visitor number 100,000 came through the turnstile of the new Manchester attraction – just six weeks after it opened.
It's estimated that the Museum - which relaunched at its new home in Manchester’s Urbis building on July 6 - will welcome around 350,000 visitors through its doors during its first year of operation.
And, though the predicted visitor numbers were ambitious, the museum is well on track this week as the 100,000th guest walked through the doors.
The landmark visitor was 11 year old Jack Carr from Failsworth, being taken for his first visit to the museum by Michelle Marshall, 34, also from Failsworth. The pair were handed museum t-shirts and goody bags by Head of Commercial Development Michele Somers as they arrived.
Museum director Kevin Moore said: “We are absolutely delighted to have hit the 100,000 visitor mark within just six weeks.
“It’s happened far quicker than even we had anticipated and validates all the reasons we gave for moving the National Football Museum to Manchester in the first place.
“Manchester is possibly the UK’s biggest footballing city with millions of football fans as well as other tourists visiting every year.”
Museum chiefs believe the outstanding visitor figures may have been buoyed by the opening day being so close to the start of the annual school summer break and also as a result of the proximity of the museum to the official Olympic viewing area in Exchange Square. However they believe that with the start of the football season visits will remain consistent.
Kevin Moore added: “We're extremely pleased with our visitor figures over our first few weeks and confident that we will smash our target of 350,000 visitors a year. The feedback from visitors has been absolutely fantastic.”
The new museum was launched as a new national and international visitor destination, and has taken over the whole of the city’s landmark Urbis building.
It was launched as a “world-class home for the greatest collection of football memorabilia ever assembled” and is already ahead of schedule to become one of the biggest visitor attractions in the UK.